edmunds white label shopping
Insights from surveys and interviews with dealers, affinity partners and their members, helped define a car shopping experience that took customers seamlessly from a partner's web site into a premium experience where they, as members, could unlock exclusive, guaranteed offers. We leveraged Edmunds' amazing content – reviews, Live Help and pricing, while maintaining the service members expected from their association, and it was ad-free.
The modular design approach, neutral of branding, allowed for partner customization, so shoppers could go back and forth seamlessly between car shopping and the partner's products and offerings.
various MODules
UX Documentation
Lead Submission Process
Search Results Page - Member has searched for an Audi A7
Search Results Page - Member has clicked 'Get The Price' for the 2015 Audi A7 Premium Plus Quattro
Search Results Page - Member has submitted their membership login and all prices are unlocked
Search Results Page - Member has submitted their information to the dealer (the lead).
The offer certificate is available